Process
What you can expect from start to finish!
Initial Discovery Call
We have an initial 15 - 30-minute call to discuss several key factors in a successful collaboration with us. You can expect to encounter these questions during our initial call.
Tell me about your product / service.
What marketing and business activities have been working for you?
What's not been working?
What's the average order value of a customer?
Customer return-rate?
Your approximate profit margins?
What is your 12-month goal?
No Obligation Initial Audit
After the initial call, if we're confident we can meet your expectations and have a successful collaboration then we move towards the no obligation initial audit.
During this process, we will request access to your Google Ads account* as part of our vetting process.
Additionally, upon request, we can send over an NDA where you can rest easy knowing that we will keep any sensitive data from your account between the two of us only.
Please allow up to 2 business days for us to review your account.
After the review is complete, we'll send over a recording where we breakdown, in detail, the areas that are producing problems, areas of improvement, and how addressing these issues leads to your success.
If what we see matches our conversation and it still seems like a good fit, then we move onto the next step
.
*Important: You will ALWAYS retain full ownership of your ad account.
The Agreement Call
The next step is where we go over any final questions that you may have from the audit. After that, we'll discuss the agreement. We'll outline the conditions of working with each other including, but not limited to
What the first 6 - 8 weeks will look like
What communication will look like
Agreed KPIs/targets
Start date
Our Approach to Google Ads
The first 3-months are critical to success in any Google Ads campaign. We approach this in 3 different phases:
Fundamentals:
Analyze and rebuild campaigns that will perform to our standards.
Refine
Understanding what the data tells us and refine our approach accordingly.
Scale
We ride the upwards momentum and shift our focus to growth.
Got any questions? Check out our FAQ section to see if we address your concern!
